Anna Sui

Anna Sui (萧志美) was born in 1964 in Detroit, Michigan USA. She has 381 boutiques in twelve countries, with over 80 in Japan alone. Her collection is sold in 3,000 partner stores on five continents in over 50 countries. more...

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Biography

According to her own anecdote, Sui dressed her dolls and her younger brother's toy soldiers, and pretend they were at the Oscars. Later she began making and designing some clothes imitating magazine photos. After graduating from high school Anna Sui moved to New York City to attend Parsons School of Design, where she started to work with close friend Steven Meisel who is today widely recognized as the industry's leading fashion photographer. Her early days as a stylist from Meisel’s shoots include editorial for the Italian Fashion Magazine LEI.

After leaving Parsons she worked for variety of junior sportswear companies. Sui's business continued to expand in the 1980s. In 1991, she launched her first runway show. It was in 1992 that she took a chance with a personal clothing line and opened her first boutique shop at 113 Greene Street in New York City's Soho District. This shop, with its purple walls and red floors, reflects her taste for pairing flea market furniture and dolly head mannequins. According to relative Grant Sui, \"The stores have come to emphasize the epitome of culture in a continually shifting fashion world.\"

The first of Sui's freestanding boutiques in Asia opened in May 1997 in Tokyo. The second opened in Osaka in the fall of that same year. In following years, the popular stores soon expanded to over 80 independent locations all over Japan. Isetan Company Limited has attained the main license for the Japanese distribution of the women's collection and Mammina, a subsidiary of Isetan, is the distributor to department and specialty stores there. Through this partner, Anna Sui Corp has grown into one of Japan's top luxury fashion brands.

In 1997, Anna Sui Shoes premiered on her runway for the fall collection. Manufactured by Ballin in Venice, Italy, the shoe collection is comprised of both day and evening styles, and include velvet, silk, patent leather, snake and lizard skin, shearling and suede.

Anna Sui opened her Los Angeles boutique in 1998 in Sunset Plaza, in West Hollywood. Sui also made headway with the international markets as boutiques sprang up in countries like China, Taiwan, South Korea, Singapore, Thailand, and the Philippines.

In 1999, Sui launched her signature fragrance and cosmetic line after signing with Wella AG, of Germany to develop it. In a three-sided arrangement, Wella shares the Anna Sui beauty business with Japanese cosmetics maker Albion, who holds the Anna Sui color cosmetics and skin care license. Under the agreements, Wella will produce and market Anna Sui fragrances while Albion introduces the Anna Sui color collection to Japan and the broader Asian market. Wella will sell the fragrances to Albion, which will distribute them inside Japan, while Albion will sell the color cosmetics to Wella for distribution outside Japan. For fall 2000, Sui Dreams, the second Anna Sui fragrance, launched worldwide. Since its beginning, the fragrance line has expanded to include, Sui Love, Sui Dreams, Dolly Girl, and most recently, in association with Victoria's Secret, the fragrance Secret Wish. Internationally the brand has also grown primarily in the Asian market. Recent contracts over the last decade have helped to develop the brand, in conjunction with partner stores, in over 3,000 locations across 50 countries. In addition, rampant sales growth has allowed the coorporation the construction of over 381 independent boutiques in 12 nations, with dozens of locations in the planing stage across East Asia and Western Europe. In its Feburay 4th, 2006 issue, Fortune Magazine estimated the net worth of the fashion empire at over $400 million dollars.

Read more at Wikipedia.org